Product Reviews on Shopify with Vitals: features, imports, pricing and setup

Yes, Vitals is a product reviews app for Shopify. The Vitals app (Vitals: Reviews, Bundles & 40+ on the Shopify App Store) includes Product Reviews, which collects, imports and displays customer reviews with star ratings, photos and videos. It sends automatic review request emails after an order, imports reviews from other review apps, AliExpress, Amazon or a CSV file, and sends your reviews to Google through rich snippets and a Google Shopping reviews feed. It comes in the same plan as bundles, visitor replays, pop-ups and 40+ other apps, so you do not need a separate reviews app.

⭐ Vitals Product Reviews at a glance

When Vitals Product Reviews is not the right fit

• Custom questions on the review form (for example size bought or fit). The review form has no custom fields, so answers to custom questions in another app are not carried over when you import.
• Writing reviews yourself in the admin. This was removed to follow Shopify policies. Reviews come from customers or from imports.
• Google Shopping stars from imported marketplace reviews. Reviews imported from AliExpress or Amazon do not count toward the 50 eligible reviews the Google Shopping feed needs.

One of the quickest ways to add customer reviews to your store is to import genuine reviews from real customers for the products you're selling directly from AliExpress. This is especially useful for stores focused on drop-shipping.

Importing Product Reviews 📥

First thing's first - you have to import reviews to your store, and we made sure that you have plenty of options to choose from:

From AliExpress: How to import Product Reviews from AliExpress

From another app: How to import Product Reviews from another app

From CSV file: How to Import Product Reviews from a CSV file

General settings ⚙️

Here's everything you need to know about the Product Reviews app:

How to send Automated Request Review emails

How to fine-tune the Product Reviews settings

How to filter & remove Duplicate Reviews

How to duplicate or move reviews from one product to another

By default, the Product Reviews app appears on your store's product pages. However, you can also have selected reviews to be displayed on other locations on your store, such as the Homepage. You can even set your featured reviews to be placed on its own dedicated page. Below are great resources you can use, depending on where you would like the Product Reviews app to appear:

Showing the Product Reviews using a Carousel

How to display Product Reviews on the homepage

How to display Product Reviews in a tab

Display featured reviews on a dedicated page

Deleting reviews for a product

You can delete all reviews for a specific product at once from the product review list.

1. Go to Product Reviews in the Vitals dashboard.
2. Select a product to open its review list.

3. Click More actions in the top-right corner.

4. Select Delete all reviews for this product.
5. A confirmation dialog will show the product name and total number of published and unpublished reviews to be deleted. If there are 5 or more reviews, type DELETE to confirm. Click Delete [number] reviews to delete the reviews and their photos and videos, or Cancel to stop.

Deletion runs in the background, and Vitals sends you an email when it is complete.

Product Reviews app Settings list

Dashboard tab

• Popular Actions
  • Import Reviews - Add reviews to your store by importing from other platforms, CSV or Aliexpress.
    • Import reviews from other apps
    • Import reviews from AliExpress
    • Import reviews from CSV (Vitals Template)
  • Customize appearance & settings - Customize how the product reviews widget looks on your store and edit other settings.
    • Go to Settings
  • Change position on page - Change the product reviews widget position using the Shopify Theme editor.
    • Go to Theme Editor

Reviews tab

• • Shows the list of products that have reviews.When a product is clicked, the list of reviews attached to that product will be seen.
  • To add or change photos or videos on an existing review, click the review's Media cell, select Update media, then add the media and save.
  • If there are no reviews yet, the option to import reviews is available to click

Moderation tab

• • Shows the list of reviews that are for review of the storeowner. The reviews here are not yet published publicly on the store, and can be published anytime by selecting a review and clicking the Publish button.
  • The status card at the top also lets you choose Auto-publish new reviews: Don't autopublish or Publish automatically. This controls the same setting as Product Reviews → Settings → Publishing and SEO. When auto-publishing is off, the card also has a button to publish the reviews waiting in Moderation: Publish all, or Publish the [number] shown when there are more reviews than fit on one page.

Featured tab

• • Shows the list of reviews that are tagged as Featured Reviews.

Import tab

• Import reviews from a CSV export from another app
  • Growave
  • Judgeme
  • Loox
  • Ryviu
  • Shopify Product Reviews
  • Stamped
  • Yotpo
• Import reviews from a CSV file in the Vitals format
• Import reviews from AliExpress for a product
• Export all reviews from Vitals to a CSV file.

Request Reviews tab

• Collect Reviews
  • Send automatic emails for reviews requests
    • When this option is enabled, one email will be sent after an order to request the customer to leave a review.
  • Email timing - defines how many days after the order event type before an email is sent
  • After - defines the order event type where the email timing will start counting from
    • Purchased
    • Order fulfilled (default)
    • Order delivered
  • Send only to customers who accept marketing email - If this is unchecked, all clients receive emails. Please note that this violates the ePrivacy Directive if you are based in Europe.
  • See Review Request emails - Manage your scheduled emails or view the history of sent review request emails. Only orders that have been fulfilled appear here.
• Review Request email template
  • Customize Template - Allows store owners to customize the review request email to be sent to customers
  • Review email preview- Allows store owners to send a test email to the specified email address to see the appearance of the customized review request email template
• Discount for reviews
  • Offer a discount code to customers after they leave a review
    • If this option is enabled, an email is sent to the customer after leaving a review on the store.
  • Send the discount to reviewers from
    • Review Request only (default)
    • On-site and review requests
  • Discount value - can either be a percent value or a Fixed Amount
  • Discount generation method
    • Auto-generate
      • Vitals will generate a unique code for each review, valid for 30 days.
    • Single Shopify discount
      • The store owner needs to create a discount code for Shopify. The same discount code will be sent to all customers.
• Discount code email template
  • Customize Template - Allows store owners to customize the discount code email to be sent to customers
  • Review email preview- Allows store owners to send a test email to the specified email address to see the appearance of the customized discount code email template

Groups tab - Allows store owners to create groups of products where reviews will be shared with each product in the group. More information here: Grouping Product Reviews

• Display the native reviews first
  • When enabled, the sorting order of the reviews displayed on the Product Page will be native reviews first before the shared reviews from other products.

Settings tab

The Settings tab has a card for each widget (Reviews Widget, Reviews Carousel, All Reviews Badge, Star Ratings, Write a review and more). Click Customize on a card to change how it looks and behaves, for example the star shape, the layout (Grid, List or Slider), the date format or how reviewer names are shown. See Fine-tuning the Product Reviews settings for details.

Need to delete all reviews? Go to Product Reviews → Settings → Data management and choose Delete all reviews. Deletion runs in the background, and Vitals sends you an email when deletion is complete. This cannot be undone.

Want one review link for all products? Go to Product Reviews → Settings → Write a review → Customize → Write a review page, turn on Activate write a review page and click Save, then click Copy link. This creates a store page where customers can search for a product and write a review. Anyone with the link can post a review without logging in or placing an order; these reviews do not receive the Verified buyer badge and follow your auto-publish setting.

Want a review QR code on your packing slips? First activate the Write a review page, then go to Product Reviews → Settings → Write a review → Customize → Packing slip QR code. Turn on Print a review QR code on packing slips, click Save, then click Copy code. Click Edit packing slip template, paste the code below the order items and save the template. The QR code is added to orders placed after you save this setting. Customers scan the code, confirm their order email and review the products they bought; these reviews receive the Verified buyer badge. It works for orders placed in the last 60 days.

Frequently Asked Questions

Does Vitals have a product reviews app for Shopify?

Yes. Product Reviews is part of the Vitals app, together with bundles, visitor replays and 40+ other apps. It collects, imports and displays star ratings, photo and video reviews on your store.

How much do Vitals product reviews cost?

Product Reviews is included in the Vitals All-in-One plan at $29.99/month, with a 7-day free trial, including 20,000 review request emails a month and the Google Shopping feed. Usage fees start once sales assisted by Vitals conversion apps, including reviews, pass about $1,000 a month. Check the Shopify App Store listing for current pricing.

Can I import my reviews from Judge.me, Loox or Yotpo?

Yes. Export your reviews to CSV from Judge.me, Loox, Yotpo, Stamped, Growave, Ryviu or Shopify Product Reviews and import the file in the Import tab. See Importing product reviews from a third-party app.

Can I import reviews from AliExpress or Amazon?

Yes, from the AliExpress and Amazon import options. These imported reviews do not count toward Google Shopping eligibility.

Does Vitals send review request emails?

Yes. Vitals emails customers a set number of days after purchase, fulfillment or delivery, with up to 2 reminders, and can send a discount code to customers who leave a review.

Can my Vitals reviews show on Google Shopping?

Yes. Once you have 50 eligible reviews, copy the feed URL from Product Reviews → Settings into your Google Merchant Center account. Google's first approval usually takes 2 to 4 weeks. See Show Your Product Reviews on Google Shopping.

Can I add custom questions to the review form?

No. The review form does not have custom fields today.

More answers: Product Reviews FAQs